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​​Improve Or Death

​We Will Renew Urban American Exceptionalism ​

​Theron Bassett, Founder, Improve or Death Brand

Who Is Theron Bassett?

Official Website of Theron Bassett, 
Founder Emeritus, Improve Or Death Brand.

​The only official social media accounts of the Improve Or Death brand are @ImproveOrDeath and @IodCompany,
​created prior to 01JAN2025, across various platforms. 







Why would a Professional like Theron Bassett let his values be known to the world?


Answer: 
The wicked flee though no one pursues, but the righteous are as bold as a lion.


- Proverbs 28:1






Synodality

Classical Liberalism

American Exceptionalism

​Asset and Property Ownership

"All men having power ought to be mistrusted."

—James Madison

— Theron Bassett (@Improveordeath) May 19, 2024

Women choose courtship, men pick wives.

Women are conservative with who they date, men are conservative with who they marry.

Women are picky when it comes to sex, men are picky when it comes to commitment.

To be a wife you have to be selected.

We need Fathers to teach this.

— Theron Bassett (@Improveordeath) May 21, 2024

Here's my unpopular opinion:

Glory be to God the Father,
Christ is Lord!

— Improve Or Death© LLC (@IodCompany) September 2, 2024

If ye love wealth better than liberty, the tranquillity of servitude, than the animating contest of freedom—go from us in peace. Crouch down & lick the hands which feed you. May your chains set lightly upon you, & may posterity forget that ye were our countrymen."

-Samuel Adams

— Theron Bassett (@Improveordeath) May 21, 2024

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Act like men, be strong.
- 1 Corinthians 16:13

— Improve Or Death© LLC (@IodCompany) October 4, 2025